leeclowsbeard
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January 22, 2021
The Daily Beard No. 126 – Calculate and Commit
Today we remind all involved that, when it comes to success, there is no such thing as a sure thing in advertising.
00:03:11
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The Daily Beard No. 336 – Your Logo is Your Brand. Eventually.
Today we forgo tweet-based ramblings to discuss cops and logos.
00:09:27
The Daily Beard No. 335 – Return of the Christmas Beard
Today we sign off for 2021 with just a touch of holiday ranting and, perhaps, good cheer.
00:06:12
The point of advertising is not to create as much of it as possible, as quickly as possible, as cheaply as possible. Unless your goal is to build resentment instead of a brand.
Dearest CFO,
Great branding turns products people could live without into things they’ll pay almost anything not to.
Love,
LCB
