leeclowsbeard
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You do not lead the client by asking if they have any more changes.

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The Daily Beard No. 336 – Your Logo is Your Brand. Eventually.

Today we forgo tweet-based ramblings to discuss cops and logos.

00:09:27
The Daily Beard No. 335 – Return of the Christmas Beard

Today we sign off for 2021 with just a touch of holiday ranting and, perhaps, good cheer.

00:06:12
The Daily Beard No. 334 – Word Power

Today we discuss the importance and power of copy without once uttering the words “slacks” or “moist.” Based on the tweet: While “it” and “something” can both be anything, “just do it” is everything “just do something” is not. See, copy does matter.

00:03:16

A certain kind of client is attracted to a certain kind of work. For better and for much, much worse.

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It’s amazing how many brands expect to gain a competitive edge wielding the dullest work sixteen rounds of revisions can muster.

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It doesn’t matter how hard you claim to push back if you never manage to push anything through.

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