leeclowsbeard
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Just because a lot of people are into something doesn’t mean they’ll be into your brand when it attempts to hijack it.

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The Daily Beard No. 336 – Your Logo is Your Brand. Eventually.

Today we forgo tweet-based ramblings to discuss cops and logos.

00:09:27
The Daily Beard No. 335 – Return of the Christmas Beard

Today we sign off for 2021 with just a touch of holiday ranting and, perhaps, good cheer.

00:06:12
The Daily Beard No. 334 – Word Power

Today we discuss the importance and power of copy without once uttering the words “slacks” or “moist.” Based on the tweet: While “it” and “something” can both be anything, “just do it” is everything “just do something” is not. See, copy does matter.

00:03:16

It’s impossible to leave your audience wanting more when you insist on telling them more than they ever wanted to know.

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You can spot a committee by its ability to grind greatness into garbage.

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It’s not so much the limited budgets we mind as it is the insistence they still include unlimited thinking, options, access, and alterations.

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