leeclowsbeard
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leeclowsbeard@leeclowsbeard
January 12, 2026
Stop framing your third concept as the “wild and crazy” one. An idea is either on-brand and on-strategy or it’s not.
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The Daily Beard No. 336 – Your Logo is Your Brand. Eventually.
Today we forgo tweet-based ramblings to discuss cops and logos.
00:09:27
The Daily Beard No. 335 – Return of the Christmas Beard
Today we sign off for 2021 with just a touch of holiday ranting and, perhaps, good cheer.
00:06:12
“We’ve got a lot to share with you today” is appropriate to say at a product reveal and disastrous to imply in an ad.
You can easily spot marketers who believe the creative work doesn’t impact results by their enthusiasm for tools that automate making work that doesn’t impact anyone. If only it were as easy to avoid them.
